26. The online dating market value is expected to reach £74 million this year. Revenue in the online dating segment of the industry is projected to grow at an annual rate of 1.92%, going up to £78 million in four years. User penetration is also expected to increase from 14.2% in 2021 to 14.5% by 2024.

How much is the dating industry worth in the UK?

Dating Services in the UK trends (2016-2021) Industry revenue is expected to grow at a compound annual rate of 5.3% over the five years through 2020-21 to reach £278.7 million.